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APRTOG SERIES

REMEMBER THE MOMENT

​THE
SHOT

THE SHOT SERIES

系列的構思源自於真實的呈現,在這個充滿剪輯精美片段的時代中,藉著這種純粹的畫面,為觀眾帶來一份感動。

THE​
ARTISAN

ARTISAN SERIES

《THE ARTISAN》探索匠人世界,他們的雙手都蘊含著無窮的創造力和藝術感,不僅是技術的體現,更是情感的寄託,每一件都傳遞著匠人的心聲。工作室或許只是簡陋的角落,但正是在這些地方,日復一日地揮灑汗水與心血,將傳統手藝與現代設計完美融合,創造出既具實用價值又充滿美感的作品,喚醒人們對手藝的關注與珍視,讓這些珍貴的技藝在現代社會中繼續發光發熱。

The Artisan《手工旗袍》美華時裝
11:47
The Artisan《手工旗袍》美華時裝
《THE ARTISAN》是一個探索匠人們世界的系列,捕捉他們專注創作的神情,記錄他們背後的故事。 他們的雙手都蘊含著無窮的創造力和藝術感,不僅是技術的體現,更是情感的寄託,每一件都傳遞著匠人的心聲。 工作室或許只是簡陋的角落,但正是在這些地方,日復一日地揮灑汗水與心血,將手藝與設計完美融合,創造出既具實用價值又充滿美感的作品。 希望喚醒更多人對手藝的關注與珍視,讓這些珍貴的技藝在現代社會中繼續發光發熱。 ######【本影片不設任何旁白,以受訪者最真摯的話語訴說故事。】###### 旗袍是中國女性最具代表性服飾之一,源自旞滿族旗人的衣袍,在清代開始盛行至今。 美華時裝自1920年代在香港上環創立以來,經歷了百年的文化變遷。儘管穿著旗袍的人數逐漸減少,第三代主理人簡漢榮仍然堅持手工製作,展現對旗袍的深厚熱愛。 許多人認為,旗袍的穿著要求身材勻稱,才能展現出好看的效果。然而,簡先生認為:「旗袍著得好唔好睇,唔關人客嘅身材問題,純粹係靠我地去點樣去就出黎。」這句話強調了裁縫技藝的重要性,指出穿著旗袍的美感在於裁縫師的經驗與細心,能夠巧妙地顯美藏拙。 旗袍的地位從過去的日常服飾轉變為現今的重要場合服裝,這一轉變得益於師傅們的努力與傳承。每一針每一線,甚至每一個扣子,都是手工精心縫製的結果。在香港這個生活成本極高的城市,儘管行業面臨困難,但許多老師傅仍然會堅持到最後,為這份文化保留與傳承貢獻力量。 APRTOG STUDIO Website : https://www.aprtog.com/ Youtube : www.youtube.com/@APRTOG_Studio #四月 #APRTOG #APRTOGSTUDIO #TheArtisan ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ "THE ARTISAN" series explores the world of craftsmen, captures their focused expressions when they create, and records the stories behind them. Their hands are full of infinite creativity and artistry. They are not only the embodiment of skills, but also the embodiment of emotion. Each piece conveys the voice of the craftsman. The studio may be just a simple corner, but it is in these places that sweat and hard work are poured day after day, perfectly integrating craftsmanship and design to create works that are both practical and beautiful. We hope to awaken more people's attention to and appreciation of craftsmanship, so that these precious skills can continue to shine in modern society. ## This film has no narration and tells the story with the most sincere words of the interviewees. ## Cheongsam is one of the most representative costumes for Chinese women. It originated from the robes worn by the Manchu bannermen and has been popular since the Qing Dynasty. Since its establishment in Sheung Wan, Hong Kong in the 1920s, 美華時裝 has experienced a century of cultural changes. Although fewer and fewer people wear cheongsam now, the third-generation owner 簡漢榮 still insists on making it by hand, which shows how much he loves cheongsam. Many people think that a well-proportioned figure is required to look good in a cheongsam. However, Mr. Kan believes that "whether a cheongsam looks good or not has nothing to do with the customer's body shape. It all depends on how we choose and make it." This statement emphasizes the importance of tailoring skills, pointing out that the beauty of wearing a cheongsam lies in the tailor's experience and meticulousness, which can cleverly highlight beauty and conceal clumsiness. The status of cheongsam has changed from daily wear in the past to clothing for important occasions today, and this transformation is due to the efforts and inheritance of the masters. Every stitch, every thread, and even every bond is carefully sewn by hand. In Hong Kong, a city with extremely high prices, despite the difficulties faced by the industry, many old masters will still persevere and contribute to the preservation and inheritance of this culture. APRTOG STUDIO Website : https://www.aprtog.com/ Youtube : www.youtube.com/@APRTOG_Studio #四月 #APRTOG #APRTOGSTUDIO #TheArtisan
The Artisan《手雕圖章》半閒山館
10:06
The Artisan《手雕圖章》半閒山館
《THE ARTISAN》是一個探索匠人們世界的系列,捕捉他們專注創作的神情,記錄他們背後的故事。 他們的雙手都蘊含著無窮的創造力和藝術感,不僅是技術的體現,更是情感的寄託,每一件都傳遞著匠人的心聲。 工作室或許只是簡陋的角落,但正是在這些地方,日復一日地揮灑汗水與心血,將手藝與設計完美融合,創造出既具實用價值又充滿美感的作品。 希望喚醒更多人對手藝的關注與珍視,讓這些珍貴的技藝在現代社會中繼續發光發熱。 ######【本影片不設任何旁白,以受訪者最真摯的話語訴說故事。】###### APRTOG STUDIO Website : https://www.aprtog.com/ Youtube : / @aprtog_studio #四月 #APRTOG #APRTOGSTUDIO #TheArtisan ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ "THE ARTISAN" series explores the world of craftsmen, captures their focused expressions when they create, and records the stories behind them. Their hands are full of infinite creativity and artistry. They are not only the embodiment of skills, but also the embodiment of emotion. Each piece conveys the voice of the craftsman. The studio may be just a simple corner, but it is in these places that sweat and hard work are poured day after day, perfectly integrating craftsmanship and design to create works that are both practical and beautiful. We hope to awaken more people's attention to and appreciation of craftsmanship, so that these precious skills can continue to shine in modern society. ## This film has no narration and tells the story with the most sincere words of the interviewees. ## APRTOG STUDIO Website : https://www.aprtog.com/ Youtube : / @aprtog_studio #四月 #APRTOG #APRTOGSTUDIO #TheArtisan

THE​
BRAND

BRAND SERIES

每一個品牌,不僅僅是一個名字或一個標誌,更是一段充滿激情與創造力的歷程。

​無論是老品牌還是新創公司,在面對無數困難與挑戰時,堅持初心,用心血與智慧打造出獨具特色的產品與服務。通過這些故事,我們希望觀眾能夠看到品牌的靈魂,感受到創始人的熱情與夢想,重新定義我們對品牌的理解與熱愛。

THE​
INT.VIEW

INTERVIEW SERIES

在充滿活力與機遇的城市裡,許多成功故事如同道路指標,為我們點亮前方的燭火。

《THE INTERVIEW》將聆聽他們如何在困境中奮力前行,他們的故事都充滿了不懈努力、如何面對挑戰、如何作出關鍵決策、如何保持創新精神,不僅僅是個人的成功,也是對城市精神的生動詮釋,無疑是每一位觀眾的珍貴財富,希望通過這些故事,激勵更多人勇敢追夢,走出屬於自己的成功之路。

THE​
WORLD

TRAVEL SERIES

無論是繁華的街道、古老的建築,還是寧靜的公園,每一個地方都有其獨特的故事,透過簡單的畫面,展示各地的真實風貌。​從巴黎的浪漫街景,到東京的現代都市,從紐約的熙攘人群,到佛羅倫斯的歷史遺跡,每一幀畫面都經過精心構圖,力求最真實、最動人的呈現。​這不僅僅是一場視覺享受,更是一段心靈旅程,希望這些畫面能激發觀眾對世界的好奇與探索,發現點滴浪漫與詩意。

LET'S SET
THE TREND
TOGETHER

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